WHEN ADVERTISING GOES WRONG…

It is no secret that I am a longtime proponent of blogging. It took me quite a while to get over my inexplicable aversion to using Facebook. It took other booksellers, who essentially felt sorry for me, to explain the powers on Instagram. I am an advertiser of sorts I suppose, but I would like […]

What’s left of the “COOL” on Facebook???

What’s left of the “cool” on Facebook???  In a previous life, I sat through meeting after meeting where we talked about DISRUPTION and MARKET SATURATION.  We dreamed of getting “people under our umbrella” so that we could saturate their Inbox with disrupting offers and information!  We dreamed of changing the world!  These meetings, while tumultuous […]

Trade Show = RETRO Facebook “Like”…

You know that feeling you get when you are so bored, just sitting around – maybe even with other people.  The light flickers and you think, “post something to Facebook and see what happens.”  We are all Facebook fiends when there is nothing else to do.  We count the “likes” and we cherish each and […]